Launched in 2012 in Tokyo by the designer Mizuki Ueda, Enföld quickly became popular and gained a strong domestic following.
The collection is available in over 60 key specialty stores in Japan, and this success spurred awareness abroad and the brand launched internationally in Fall Winter 2014. Enföld is stocked in over 100 premium boutiques and department stores worldwide, with a flagship store opening in NYC in 2016.
Enföld means ‘wrapping’ and ‘embracing’. The garments gently wrap around you in a seeming embrace and provide a timeless wardrobe to keep and enjoy. Natural and elegant silhouettes create an effortless look and a sense of sophisticated luxurious comfort.